Archive for the ‘Google Analytics’ Category

Clicktale Analytics Software Review

Paddy
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As regular readers will know, I love Google Analytics.  Its a great piece of free software and can tell you a lot about how users interact with your website.  However it can’t do everything, sometimes you need something a bit more advanced to tell you more details about users.  I’ve spent a lot of time


How to Track Traffic from Google Base (Google Product Search)

Paddy
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I wrote some time ago about the top Google Base Ranking Factors and had some good feedback and opinions.  One of the questions which kept coming up was how to monitor traffic you received as a result of listing your products on Google Product Search.  I’ve found a pretty good way of doing this via


SEO Rank Monitor Software Review

Paddy
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Finding a reliable keyword ranking tool has been quite a struggle for a while now, I’ve used quite a few and they’ve had various problems.  One of which was running too many queries on Google in a short space of time and getting our IP address banned – which the other guys in the office


Google Analytics & Excel Series – Keyword Research

Paddy
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As an SEO, you are going to have some kind of understanding and regular use of Excel.  Whether its exporting keyword data or compiling stats for a client report.  However most SEOs (including myself until recently) don’t understand the potential Excel has to make our lives so much easier.  It can be integrated with a


Passing the Google Analytics IQ Exam

Paddy
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27/01/2010 Update: Google have now raised the bar on the score needed to pass the Google Analytics IQ Exam from 75% to 80%.  Read their official blog post – Raising the Bar on Google Analytics It has been on my to-do list since it was announced that Google are now offering an official qualification for


Google Analytics Individual Qualification (IQ)

Paddy
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I really like Google Analytics, sure its not as powerful as some web analytics tools out there but if you take it for what it is – a free tool which is very easy to use, with a decent level of support, then its great.   I’m always reading articles on how to drill down deeper